Ubi Festival 2024 set
The Provincial Government of Bohol (PGBh) will once again support the high value of Ubi crop in the province
by conducting Ubi Festival and on this year is slated on December 18 – 20, 2024 at the Plaza Rizal, Tagbilaran City.
According to Provincial Agriculturist Liza M. Quirog, all Municipal Local Government Units (MLGUs) in the
province are encouraged to participate in the 3-day festival.
Quirog emphasized that MLGUs through the Municipal Agriculturists/Municipal Agricultural Officers
(MAs/MAOs) may select farmers, cooperatives or associations to handle the exhibits. The exhibitors may display
raw or processed Ubi from the famers and processors.
She said that the participants will be provided with display areas with basic amenities and will also be given food
subsistence for the duration of the festival.
During the festival, there are different contests with prizes at stake to be undertaken such as: Search for Ubi
Festival Queen 2024, Float Parade, Highest Ubi Volume/Sales, Best Booth Product Display, Best New Ubi Festival
Kakanin Products, Most Participative, Best Farmer Rondalla, Best Ubi Festival 2024 Promotional Video Contest and
among others as the Float Parade will commence to start the festival.
The awards and cash prizes will be given to the winners in every category during the awarding and closing
ceremony in the afternoon of the last day of the fest.
Ubi Festival is the yearly activity of the PGBh which considered Ubi as one of the most significant and valued –
crop whose objectives are: to showcase fresh Ubi tubers, processed products and product lines; to appreciate
farmers’ Ubi cultural rituals by re-enactment of unique planting practices; to showcase Ubi in Boholano culture
through songs and dances.
To introduce scientific updates in production and value-adding; to identify issues relative to its production,
marketing and other industry concerns; to discover local talent and beauties through the participation of the Ubi
pageant; and to ensure the availability of quality raw products and assess the farmers, the women sector, the
processors and youth of their participation in the celebration.
This year would be the second time of the annual activity that the festival be conducted in December as since the
start this would be done on every second week of January.
This too after the request of the Boholano Ubi growers had been granted that the festival be done in December
which would be the month of Ubi harvesting. By Atoy Cosap